Introduction Let’s face it: most of us use our phones more than any other device. We check our phones in the morning, throughout the day, and before we go to sleep at night. And with mobile phones becoming more powerful every year (and with 5G on its way), that trend […]
E-Commerce
Why Personalization and Optimization Are So Critical To Customer Engagement And Loyalty
Introduction In an era where customers can get what they want — and where — they want it, e-commerce is no longer about the products alone. It’s about delivering a seamless experience that touches every aspect of your customer’s life, from the moment they land on your website to after […]
Advertising Green: How To Make a Sustainable Brand Succeed – A Free E-Book From Hav
Introduction It’s no secret that the environment is in trouble. We hear about it on the news and see it in the newspapers, but how can you make a difference? The answer is simple: by making your brand green. A sustainable brand not only makes consumers feel good about buying […]
Why Fulfillment Transforms Products From a Hobby to a Business (or, the Top Reason
Introduction You’ve launched your business, and all the hard work that went into creating a product is finally paying off. But suddenly you realize that not much has changed, except now you need to start thinking about fulfillment. What exactly does that mean? Fulfillment is basically everything that happens after […]
Advertising and Marketing as a Tool for Social Change
Introduction Marketing is an essential tool to spread the word about products, services, and ideas. It has been around for centuries and is still used by major corporations every day. In this article we’ll take a look at how marketing can be used as a tool for social change. Advertising […]
4 Mobile Optimizations to Ensure Your Website Is Truly Mobile Friendly
Introduction Mobile optimization is a hot topic in the world of web design and development. With more and more people using their mobile devices to access websites, it’s important to ensure that your website can work well on mobile devices. If you’re looking for some tips on how to make […]
Why Mobile Optimization Matters In 2016
Introduction Mobile optimization is no longer a niche strategy for e-commerce websites. It’s an essential part of any retailer’s digital marketing strategy in 2016 and beyond. Mobile devices are no longer just a supplementary channel for shopping—they’re the primary device consumers use to interact with brands and products. According to […]
The Ultimate Guide To Building An Online Presence
Introduction Building an online presence is a must for any business. You can’t just rely on word of mouth or traditional marketing methods anymore. This guide will teach you how to create the perfect website, optimize it for search engines, and promote your brand using social media platforms like Facebook […]
8 Practical Tips For Building A Strong Online Presence in 2015
Introduction Your brand is your identity in the marketplace. It’s your promise to customers, potential customers, and other stakeholders that they can rely on you to deliver a quality product or service. However, just having a good product or service isn’t enough to build a solid business. You also need […]
Building A Strong Online Presence
Introduction Building A strong online presence is the backbone of any successful business. In this high-tech world, consumers want to do business with companies they know, like and trust. An effective website, social media channels and email marketing are all essential elements in creating a strong online presence for your […]